Archive for the ‘Top Tips’ Category

Twitter tags

Thursday, March 26th, 2009

I have just listened to the co-founder of Twitter on TED and I was fascinated to hear about how twitter has evolved from the original idea and how people have invented new ways of organising and getting their messages across.

The @ and # symbols are just two of the key devices integrated into Twitter at a later stage.

The @ symbol allows to you to refer to people by their twitter username, i.e @gicela. You can use this at any point in your tweet and it’s also public.

The # tag is used to refer to a group of people following the same topic, for example a fundrasing event #Twestival  or a conference #SXSW. You can create your own #tag to point to people to the same topic of conversation.

In the last week or two, a new service called wefollow has created a new Twitter directory based on people assigning ‘tags’ to themselves, e.g. #gardening, #biking, etc.

Visit the official support pages for more on Twitter basics.

Listen to Evan Williams on his TED talk, and the Twitter feedback at the end.

evan-williams

Evan Williams on listening to twitter users

Cheap doesn’t have to mean cheerless

Thursday, March 19th, 2009

I often hear business owners talk about the frustration of dealing with their web agency. More often than not, it’ll be about a small edit they want to make to their existing website, and how it can often be both costly and inflexible.

Now WordPress is a blogging platform which offers powerful CMS capabilities. You no longer need to ask your web agency to correct the spelling mistake you made! Nor do you need to ask them to upload the photo you emailed to them yesterday.

wp_dashboard

I have been using WordPress as both a blogging platform for small businesses, and for owners of small websites who need the CMS capabilities and the social elements that a blogging platform offers. Combining both can create a powerful web solution that in the past would have been an expensive business.

WordPress is open source software, which means that you can use the software for free and customise it to your needs. Small businesses who require only a handful of web pages do not need to employ a costly web agency.

It’s a good idea to browse through some of the blogs hosted in WordPress.com to give you an idea of the features that WordPress offers.

Have a peek at WordPress CMS:

Who needs a website when you can have a blog

Tuesday, December 9th, 2008

Over the years I’ve helped businesses develop their web presence. Building websites, e-commerce sites, adding functionality and helping them to understand how the web works.

Many just wanted a website that was ‘SEO-ready’ to take them to the top page in Google search. A website that represented what their business was about; a brochure site!

If you ‘hide’ behind your corporate website and wait for your web agency to make suggestions on how to improve it, you need to think again.

Having a web site is no longer enough. Communicating and engaging with your customers inside and outside your website is what you need to do now. If the only way to engage you or your business is via an online form, you also need to think again.

blog is the perfect medium to express yourself in a more conversational way. A blog allows you to write short snippets of text which can help you to reflect the ‘real’ you. You can write about the things you and your business care about and begin a conversation with your customers and your potential customers.

Some of your customers would like to get to know you better, and a blog has the informality we need to make it happen. It couldn’t be simpler, and it’s free.

If you are already blogging or are thinking about it, you should view this 87-second video clip.

10 web tools for effective working

Wednesday, December 3rd, 2008

I remember the old days (circa 1997) when I only used a handful of online tools: a web browser, email client and instant messenger. My life has changed considerably over the last decade and the number of online applications that have the potential to make our jobs easier has multiplied a hundred times.

I thought I’d share with you the Top 10 applications that help me get stuff done:

  1. Gmail - This has to be my favourite application. You can synchronize it with your current desktop application and manage your email efficiently.
  2. Instant messaging – I use both instant messenger to talk to my PC-based friends and Google Talk for the rest.
  3. Del.icio.us - Bookmarking could not be easier. You can tag your bookmarks, search for similar topics and share them with others.
  4. RSS feed reader – I use both Google Reader and NetNewsWire (For Mac users). This is the best way to keep up with all the interesting news around the webasphere. 
  5. Twitter - It has to rank in the top 5 as I use it all the time for finding out about interesting things, sharing links and thoughts with the people I decide to follow.
  6. Dropbox - Neat little app which is great for storing your files online, sycning them and and for sharing easily.
  7. Paypal - The set up process can sometimes be a little painful, but it’s worth it. Once set up and up and running, it’s a secure service for managing money matters. 
  8. LinkedIn - Connections, connections, connections… an essential tool for your business contacts.
  9. Huddle - A project management and online collaboration tool. And UK-based!
  10. Google maps - my A-Z is now gathering dust on the shelf.
What would you add to this list?

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